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		<title>Fallstudie: Paulaner Beer-Learning</title>
		<link>https://www.explanideo.se/fallstudie-paulaner-beer-learning/</link>
					<comments>https://www.explanideo.se/fallstudie-paulaner-beer-learning/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Wed, 11 Mar 2026 22:47:54 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[Paulaner]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/?p=11670</guid>

					<description><![CDATA[<p>Med 3 videor om Paulaners ölsorter, ölproduktion och företagshistoria hjälpte vi varumärket att distribuera sina produkter över hela världen  </p>
<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-paulaner-beer-learning/">Fallstudie: Paulaner Beer-Learning</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
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<div  class='av-special-heading av-ldcwc3kp-01889023073f7d3391e3fb0268c787e5 av-special-heading-h3 blockquote modern-quote  avia-builder-el-15  el_after_av_hr  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Krav och mål</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-d11d7da2c50bf8a355c20ef8f48d5bc0 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Många människor i det här landet vet hur öl tillverkas och vad skillnaden är mellan en underjäst och en överjäst Paulaner-öl. Men i Frankrike, Spanien eller Kina kan det vara annorlunda. Men även där köper och njuter man av Paulaner-öl.  </p>
<p>Skulle det inte vara trevligt om den vänliga medarbetaren på dryckesavdelningen även i länder utanför Tyskland kunde fungera som en kompetent rådgivare och hjälpa dig att välja rätt Paulaner-öl till din stek eller fisk?</p>
<p>Med våra e-learning-videor om ölbryggning, ölsorter och Paulaner-bryggeriets månghundraåriga historia bidrar vi på ett värdefullt sätt till att Paulaner står för variation och kvalitet i ännu fler länder.</p>
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av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__0  slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10504 avia-img-lazy-loading-not-10504"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8.jpg" width="1920" height="1080" title='Paulaner8' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__1  slide-2 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10505 avia-img-lazy-loading-not-10505"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7.jpg" width="1920" height="1080" title='Paulaner7' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__2  slide-3 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10506 avia-img-lazy-loading-not-10506"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6.jpg" width="1920" height="1080" title='Paulaner6' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-1536x864.jpg 1536w, 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https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__5  slide-6 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10510 avia-img-lazy-loading-not-10510"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3.jpg" width="1920" height="1080" title='Paulaner3' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-300x169.jpg 300w, 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<title id='av-svg-title-6'>Nästa</title>
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<div  class='av-special-heading av-mi1rqp3s-b413e6e2a3536fa77be6bb2a15cc1e3c av-special-heading-h3 blockquote modern-quote  avia-builder-el-21  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Uppdraget slutfört!</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1rs11d-bf7503ee1f2232603ed7f16aae5ca6d6 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Den förklarande videoserien består av 3 videor på flera språk med följande ämnen:</p>
<ul>
<li>Beer Basics: Vilka typer av öl finns det och hur skiljer de sig åt?</li>
<li>Bryggning av öl: Hur bryggs öl, vilka är processtegen?</li>
<li>Paulaners historia: Från det första omnämnandet 1634 fram till idag</li>
</ul>
<p>Alla videor skapades i den illustrationsstilen som vi utvecklade speciellt för Paulaner. I videon om Paulaners historia införlivade vi också många historiska dokument och teckningar som Paulaner försåg oss med. Målet var att presentera de ibland komplicerade processerna på ett tydligt och begripligt sätt, samtidigt som Paulaners varumärke förmedlas i varje bild.  </p>
<p>Filmerna producerades med undertexter på engelska, italienska, franska, spanska och kinesiska.</p>
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https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-63fuie0-eec825b3267ea91fa0c2f00680cacc8a__5  slide-6 slide-even'><div data-rel='slideshow-2' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10518 avia-img-lazy-loading-not-10518"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9.jpg" width="1920" height="1080" title='Paulaner9' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner9-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li></ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title="Föregående"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="15" height="32" viewBox="0 0 15 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-7' 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<title id='av-svg-title-7'>Föregående</title>
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<title id='av-svg-title-8'>Nästa</title>
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<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-paulaner-beer-learning/">Fallstudie: Paulaner Beer-Learning</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
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			</item>
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		<title>Fallstudie: Paulaner Beer-Learning</title>
		<link>https://www.explanideo.se/fallstudie-paulaner-beer-e-learning/</link>
					<comments>https://www.explanideo.se/fallstudie-paulaner-beer-e-learning/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Mon, 17 Nov 2025 12:24:13 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[Öl]]></category>
		<category><![CDATA[Paulaner]]></category>
		<category><![CDATA[E-lärande]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/fallstudie-paulaner-beer-e-learning/</guid>

					<description><![CDATA[<p>Med 3 videor om Paulaners ölsorter, ölproduktion och företagshistoria hjälpte vi varumärket att distribuera sina produkter över hela världen  </p>
<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-paulaner-beer-e-learning/">Fallstudie: Paulaner Beer-Learning</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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<path d="M23.552 23.104q6.528 2.304 6.528 3.904v3.392h-30.080v-3.392q0-1.6 6.528-3.904 3.008-1.088 4.096-2.208t1.088-3.040q0-0.704-0.704-1.568t-1.024-2.336q-0.064-0.384-0.288-0.576t-0.448-0.256-0.448-0.544-0.288-1.376q0-0.512 0.16-0.832t0.288-0.384l0.128-0.128q-0.256-1.6-0.384-2.816-0.128-1.728 1.312-3.584t5.024-1.856 5.056 1.856 1.28 3.584l-0.384 2.816q0.576 0.256 0.576 1.344-0.064 0.896-0.288 1.376t-0.448 0.544-0.448 0.256-0.288 0.576q-0.256 1.536-0.992 2.368t-0.736 1.536q0 1.92 1.12 3.040t4.064 2.208z"></path>
</svg></span></div><article class="article-icon-entry "  itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Kund"><h4 class='av_iconlist_title iconlist_title  '  itemprop="headline" >Kund</h4></header><div class='iconlist_content '  itemprop="text" ><p>Paulaner München</p>
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<li><div class='iconlist_icon av-mi1pjbt3-7986adc5b87014b5347eff6e8978be2d avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='calendar' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="29" height="32" viewBox="0 0 29 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-13' aria-describedby='av-svg-desc-13' role="graphics-symbol" aria-hidden="true">
<title id='av-svg-title-13'>Calendar</title>
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<path d="M25.6 4.8q1.344 0 2.272 0.928t0.928 2.272v19.2q0 1.28-0.928 2.24t-2.272 0.96h-22.4q-1.28 0-2.24-0.96t-0.96-2.24v-19.2q0-1.344 0.96-2.272t2.24-0.928h1.472v3.2h5.12v-3.2h9.28v3.2h5.12v-3.2h1.408zM25.6 27.2v-12.8h-22.4v12.8h22.4zM8.32 1.6v5.44h-2.24v-5.44h2.24zM22.72 1.6v5.44h-2.24v-5.44h2.24z"></path>
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</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-mi1pkk4r-9c48d186911df1145b239639afef0301 avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='video' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="31" height="32" viewBox="0 0 31 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-14' aria-describedby='av-svg-desc-14' role="graphics-symbol" aria-hidden="true">
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<path d="M31.36 8h-3.2v3.2h3.2v3.2h-3.2v3.2h3.2v3.2h-3.2v3.2h3.2v1.92q0 0.512-0.384 0.896t-0.896 0.384h-28.8q-0.512 0-0.896-0.384t-0.384-0.896v-1.92h3.2v-3.2h-3.2v-3.2h3.2v-3.2h-3.2v-3.2h3.2v-3.2h-3.2v-1.92q0-0.576 0.384-0.928t0.896-0.352h28.8q0.512 0 0.896 0.352t0.384 0.928v1.92zM12.16 20.8l8-4.8-8-4.8v9.6z"></path>
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</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div></p></div>
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<div  class='av-special-heading av-ldcwc3kp-01889023073f7d3391e3fb0268c787e5 av-special-heading-h3 blockquote modern-quote  avia-builder-el-15  el_after_av_hr  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Krav och mål</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-d11d7da2c50bf8a355c20ef8f48d5bc0 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Många människor i det här landet vet hur öl tillverkas och vad skillnaden är mellan en underjäst och en överjäst Paulaner-öl. Men i Frankrike, Spanien eller Kina kan det vara annorlunda. Men även där köper och njuter man av Paulaner-öl.  </p>
<p>Skulle det inte vara trevligt om den vänliga medarbetaren på dryckesavdelningen även i länder utanför Tyskland kunde fungera som en kompetent rådgivare och hjälpa dig att välja rätt Paulaner-öl till din stek eller fisk?</p>
<p>Med våra e-learning-videor om ölbryggning, ölsorter och Paulaner-bryggeriets månghundraåriga historia bidrar vi på ett värdefullt sätt till att Paulaner står för variation och kvalitet i ännu fler länder.</p>
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<div  class='avia-slideshow av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-18  el_after_av_hr  avia-builder-el-last  video-wrapper av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied avia-slideshow-3' data-slideshow-options="{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}"  itemprop="image" itemscope="itemscope" itemtype="https://schema.org/ImageObject" ><ul class='avia-slideshow-inner ' style='padding-bottom: 56.25%;'><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__0  slide-1 slide-odd'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10504 avia-img-lazy-loading-not-10504"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8.jpg" width="1920" height="1080" title='Paulaner8' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner8-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__1  slide-2 slide-even'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10505 avia-img-lazy-loading-not-10505"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7.jpg" width="1920" height="1080" title='Paulaner7' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner7-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__2  slide-3 slide-odd'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10506 avia-img-lazy-loading-not-10506"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6.jpg" width="1920" height="1080" title='Paulaner6' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner6-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__3  slide-4 slide-even'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10508 avia-img-lazy-loading-not-10508"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5.jpg" width="1920" height="1080" title='Paulaner5' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner5-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__4  slide-5 slide-odd'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10509 avia-img-lazy-loading-not-10509"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4.jpg" width="1920" height="1080" title='Paulaner4' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner4-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d09a35b357c08d59103b2b58a0e800c9__5  slide-6 slide-even'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10510 avia-img-lazy-loading-not-10510"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3.jpg" width="1920" height="1080" title='Paulaner3' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner3-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li></ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title="Föregående"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="15" height="32" viewBox="0 0 15 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-15' aria-describedby='av-svg-desc-15' role="graphics-symbol" aria-hidden="true">
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<div  class='av-special-heading av-mi1rqp3s-b413e6e2a3536fa77be6bb2a15cc1e3c av-special-heading-h3 blockquote modern-quote  avia-builder-el-21  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Uppdraget slutfört!</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1rs11d-bf7503ee1f2232603ed7f16aae5ca6d6 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Den förklarande videoserien består av 3 videor på flera språk med följande ämnen:</p>
<ul>
<li>Beer Basics: Vilka typer av öl finns det och hur skiljer de sig åt?</li>
<li>Bryggning av öl: Hur bryggs öl, vilka är processtegen?</li>
<li>Paulaners historia: Från det första omnämnandet 1634 fram till idag</li>
</ul>
<p>Alla videor skapades i den illustrationsstilen som vi utvecklade speciellt för Paulaner. I videon om Paulaners historia införlivade vi också många historiska dokument och teckningar som Paulaner försåg oss med. Målet var att presentera de ibland komplicerade processerna på ett tydligt och begripligt sätt, samtidigt som Paulaners varumärke förmedlas i varje bild.  </p>
<p>Filmerna producerades med undertexter på engelska, italienska, franska, spanska och kinesiska.</p>
</div></section><br />

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<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
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<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-paulaner-beer-e-learning/">Fallstudie: Paulaner Beer-Learning</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
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			</item>
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		<title>Fallstudie: Serie om äggfarmerna</title>
		<link>https://www.explanideo.se/fallstudie-serie-om-aeggfarmerna/</link>
					<comments>https://www.explanideo.se/fallstudie-serie-om-aeggfarmerna/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Sun, 16 Nov 2025 16:31:01 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[Kycklingar]]></category>
		<category><![CDATA[Ägggårdar]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/fallstudie-serie-om-aeggfarmerna/</guid>

					<description><![CDATA[<p>Hönan Rita förklarar: Hur äggfarmar producerar ekologiska ägg, problemet med hönsägg och vad koden på ägget betyder</p>
<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-serie-om-aeggfarmerna/">Fallstudie: Serie om äggfarmerna</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-mi1pkk4r-9c48d186911df1145b239639afef0301 avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='video' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="31" height="32" viewBox="0 0 31 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-24' aria-describedby='av-svg-desc-24' role="graphics-symbol" aria-hidden="true">
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</ul></div></p></div>
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<div  class='av-special-heading av-ldcwc3kp-01889023073f7d3391e3fb0268c787e5 av-special-heading-h3 blockquote modern-quote  avia-builder-el-15  el_after_av_hr  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Krav och mål</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-d11d7da2c50bf8a355c20ef8f48d5bc0 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Var kommer våra ägg egentligen ifrån? Och vad är skillnaden mellan ekologiska och konventionella ägg? Och varför är de ekologiska äggen från äggårdarna särskilt bra? Med 5 förklarande videor förklarar Äggfarmar Baden-Württemberg &#8211; en sammanslutning av flera engagerade kycklinguppfödare &#8211; alla de frågor som intresserar äggköpare och kycklingälskare.   </p>
<p>Serien består av tematiska block som bygger på varandra och presenteras av Henne Rita. De presenteras i klassisk tecknad eller klotterstil i svartvitt och med medvetet valda färgaccenter. Vi har medvetet undvikit alltför mycket distraktion genom snabba animationer och sprudlande bildspråk till förmån för det spännande innehållet.</p>
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<div  class='av-special-heading av-mi1rqp3s-b413e6e2a3536fa77be6bb2a15cc1e3c av-special-heading-h3 blockquote modern-quote  avia-builder-el-21  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Uppdraget slutfört!</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1rs11d-bf7503ee1f2232603ed7f16aae5ca6d6 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Den förklarande videoserien består av 6 videor om följande ämnen:</p>
<ul>
<li>Så bor Rita &amp; Co. på ägggårdana</li>
<li>Hen Rita förklarar: Vem var först, ägget eller hönan?</li>
<li>Vad som gör våra ägg så speciella</li>
<li>Vilken höna Rita &amp; Co äter på äggfarmerna</li>
<li>Koden finns på ägget</li>
<li>Rädda-bröderna&#8211;initiativet</li>
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<p>De förklarande filmerna är tänkta som en blandning av information om kycklingar, ägg och korrekt kycklinguppfödning samt reklam för Äggårdar Baden-Württemberg. Sedan lanseringen har de nått ut till tusentals intresserade och framgångsrikt förmedlat djupgående kunskap om ett till synes vardagligt livsmedel. Filmerna ger en introduktion till ämnet med låg tröskel för alla, särskilt för vanliga konsumenter som kanske inte har insett att det gör skillnad om man köper ägg från konservativ eller ekologisk uppfödning.</p>
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<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
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<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-serie-om-aeggfarmerna/">Fallstudie: Serie om äggfarmerna</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
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		<title>Fallstudie: Förklaringsvideo för 5-stjärnigt familjehotell</title>
		<link>https://www.explanideo.se/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/</link>
					<comments>https://www.explanideo.se/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Sun, 16 Nov 2025 14:14:38 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[Familjehotell]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/</guid>

					<description><![CDATA[<p>Hur ett topphotell i Sydtyrolens alper marknadsför sitt mycket speciella barnomsorgscenter med en förklarande video</p>
<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/">Fallstudie: Förklaringsvideo för 5-stjärnigt familjehotell</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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<div  class='avia-icon-list-container av-mi1pl3gv-56f087721b0b7d56c0e57f05b7941454  avia-builder-el-12  el_after_av_hr  avia-builder-el-last '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-mi1pl3gv-56f087721b0b7d56c0e57f05b7941454 avia-iconlist-animate'>
<li><div class='iconlist_icon av-mi1phb3o-fc613bae56ac8e52b69acbb81918afc4 avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='user' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="30" height="32" viewBox="0 0 30 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-32' aria-describedby='av-svg-desc-32' role="graphics-symbol" aria-hidden="true">
<title id='av-svg-title-32'>User</title>
<desc id='av-svg-desc-32'>User</desc>
<path d="M23.552 23.104q6.528 2.304 6.528 3.904v3.392h-30.080v-3.392q0-1.6 6.528-3.904 3.008-1.088 4.096-2.208t1.088-3.040q0-0.704-0.704-1.568t-1.024-2.336q-0.064-0.384-0.288-0.576t-0.448-0.256-0.448-0.544-0.288-1.376q0-0.512 0.16-0.832t0.288-0.384l0.128-0.128q-0.256-1.6-0.384-2.816-0.128-1.728 1.312-3.584t5.024-1.856 5.056 1.856 1.28 3.584l-0.384 2.816q0.576 0.256 0.576 1.344-0.064 0.896-0.288 1.376t-0.448 0.544-0.448 0.256-0.288 0.576q-0.256 1.536-0.992 2.368t-0.736 1.536q0 1.92 1.12 3.040t4.064 2.208z"></path>
</svg></span></div><article class="article-icon-entry "  itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Kund"><h4 class='av_iconlist_title iconlist_title  '  itemprop="headline" >Kund</h4></header><div class='iconlist_content '  itemprop="text" ><p>Familjehotell Feuerstein, Pflersch Valley</p>
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<li><div class='iconlist_icon av-mi1pjbt3-7986adc5b87014b5347eff6e8978be2d avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='calendar' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="29" height="32" viewBox="0 0 29 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-33' aria-describedby='av-svg-desc-33' role="graphics-symbol" aria-hidden="true">
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<path d="M25.6 4.8q1.344 0 2.272 0.928t0.928 2.272v19.2q0 1.28-0.928 2.24t-2.272 0.96h-22.4q-1.28 0-2.24-0.96t-0.96-2.24v-19.2q0-1.344 0.96-2.272t2.24-0.928h1.472v3.2h5.12v-3.2h9.28v3.2h5.12v-3.2h1.408zM25.6 27.2v-12.8h-22.4v12.8h22.4zM8.32 1.6v5.44h-2.24v-5.44h2.24zM22.72 1.6v5.44h-2.24v-5.44h2.24z"></path>
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</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-mi1pkk4r-8133fd5ac5fdef8c03f15fee272d41ad avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='video' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="31" height="32" viewBox="0 0 31 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-34' aria-describedby='av-svg-desc-34' role="graphics-symbol" aria-hidden="true">
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<path d="M31.36 8h-3.2v3.2h3.2v3.2h-3.2v3.2h3.2v3.2h-3.2v3.2h3.2v1.92q0 0.512-0.384 0.896t-0.896 0.384h-28.8q-0.512 0-0.896-0.384t-0.384-0.896v-1.92h3.2v-3.2h-3.2v-3.2h3.2v-3.2h-3.2v-3.2h3.2v-3.2h-3.2v-1.92q0-0.576 0.384-0.928t0.896-0.352h28.8q0.512 0 0.896 0.352t0.384 0.928v1.92zM12.16 20.8l8-4.8-8-4.8v9.6z"></path>
</svg></span></div><article class="article-icon-entry "  itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Lösningar"><h4 class='av_iconlist_title iconlist_title  '  itemprop="headline" >Lösningar</h4></header><div class='iconlist_content '  itemprop="text" ><p>Förklarande video inkl. stilutveckling</p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div></p></div>
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<div  class='av-special-heading av-ldcwc3kp-01889023073f7d3391e3fb0268c787e5 av-special-heading-h3 blockquote modern-quote  avia-builder-el-15  el_after_av_hr  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Krav och mål</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-d11d7da2c50bf8a355c20ef8f48d5bc0 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Familjesemestrar med barn är en trend. Men ibland behöver föräldrar (och barn) en paus från familjelivet. Särskilt på semestern är intressen och önskemål inte alltid desamma för alla familjemedlemmar.  </p>
<p>Mamma behöver massage, pappa vill åka på en mountainbiketur och barnen vill alltid springa eller pyssla i alla fall. Hur fungerar det tillsammans? </p>
<p>Allt fler hotell &#8211; särskilt i lyxsegmentet &#8211; erbjuder professionell barnomsorg, ofta för de yngsta gästerna. Detta ger föräldrarna fritid medan deras barn &#8211; oavsett ålder &#8211; tas om hand av utbildade lärare och förskollärare och erbjuds aktiviteter. </p>
<p>Syftet med vår förklarande video var att kommunicera denna otvivelaktigt värdefulla funktion till hotellgästerna på ett professionellt och underhållande sätt och på kortast möjliga tid. Stilistiskt högkvalitativ och individuellt illustrerad och animerad.</p>
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<div  class='avia-slideshow av-mi1rx6l0-d9701d16aac4e08c749f34c92927e665 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-18  el_after_av_hr  el_before_av_gallery  video-wrapper av-desktop-hide av-medium-hide av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied avia-slideshow-7' data-slideshow-options="{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}"  itemprop="image" itemscope="itemscope" itemtype="https://schema.org/ImageObject" ><ul class='avia-slideshow-inner ' style='padding-bottom: 55.46875%;'><li  class='avia-slideshow-slide av-mi1rx6l0-d9701d16aac4e08c749f34c92927e665__0  slide-1 slide-odd'><div data-rel='slideshow-7' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10522 avia-img-lazy-loading-not-10522"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773.png" width="3840" height="2130" title='Screen Feuerstein 3-screen ungdomsverksamhet' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773.png 3840w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-300x166.png 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-1030x571.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-768x426.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-1536x852.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-2048x1136.png 2048w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-1500x832.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-3-screen-Jugendliche-aktivitaeten-e1748871169773-705x391.png 705w" sizes="(max-width: 3840px) 100vw, 3840px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d9701d16aac4e08c749f34c92927e665__1  slide-2 slide-even'><div data-rel='slideshow-7' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10521 avia-img-lazy-loading-not-10521"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343.png" width="3840" height="2118" title='screen Feuerstein upp till 4 års vård' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343.png 3840w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343-300x165.png 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343-1030x568.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343-768x424.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/screen-Feuerstein-bis-4-Jahre-Betreuung-e1748871109343-1536x847.png 1536w, 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itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein.jpg 1024w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-300x196.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-768x503.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-705x461.jpg 705w" sizes="(max-width: 1024px) 100vw, 1024px" /></div></li><li  class='avia-slideshow-slide av-mi1rx6l0-d9701d16aac4e08c749f34c92927e665__3  slide-4 slide-even'><div data-rel='slideshow-7' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10526 avia-img-lazy-loading-not-10526"  src="https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol.png" width="1920" height="1080" title='Familjehotell Feuerstein Sydtyrolen' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol.png 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-300x169.png 300w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-1030x579.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-768x432.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-1536x864.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-1500x844.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Familienhotel-Feuerstein-Suedtirol-705x397.png 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li></ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title="Föregående"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="15" height="32" viewBox="0 0 15 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-35' aria-describedby='av-svg-desc-35' role="graphics-symbol" aria-hidden="true">
<title id='av-svg-title-35'>Föregående</title>
<desc id='av-svg-desc-35'>Föregående</desc>
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</svg><span class='avia_hidden_link_text'>Föregående</span></a><a href='#next' class='next-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='right-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title="Nästa"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="15" height="32" viewBox="0 0 15 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-36' aria-describedby='av-svg-desc-36' role="graphics-symbol" aria-hidden="true">
<title id='av-svg-title-36'>Nästa</title>
<desc id='av-svg-desc-36'>Nästa</desc>
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</svg><span class='avia_hidden_link_text'>Nästa</span></a></div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1</a><a href='#2' class='goto-slide ' >2</a><a href='#3' class='goto-slide ' >3</a><a href='#4' class='goto-slide ' >4</a></div></div><br />

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width="495" height="400" src="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-ab-4-Jahre-e1748871343228-495x400.png" title='Screen Feuerstein från 4 år' alt='' srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-ab-4-Jahre-e1748871343228-495x400.png 495w, https://www.explanideo.se/exweb/wp-content/uploads/2025/06/Screen-Feuerstein-ab-4-Jahre-e1748871343228-845x684.png 845w" sizes="auto, (max-width: 495px) 100vw, 495px" /></div></a><a href="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein.jpg" data-srcset="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein.jpg 1024w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-300x196.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-768x503.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-705x461.jpg 705w" data-sizes="(max-width: 1024px) 100vw, 1024px" data-rel='gallery-1' data-prev-img='https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-495x400.jpg' class='lightbox ' data-onclick='5' title='Hotell Feuerstein Sydtyrolen'  itemprop="thumbnailUrl"  ><img decoding="async" fetchpriority="high" class="wp-image-10525 avia-img-lazy-loading-not-10525"  data-avia-tooltip='Hotell Feuerstein Sydtyrolen' src="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-495x400.jpg" width="495" height="400"  title='Familjehotell Feuerstein i Pflersch/Sydtyrolen' alt='Familjehotell Feuerstein i Pflersch/Sydtyrolen' /><div class='big-prev-fake'><img decoding="async" loading="lazy" class="wp-image-10525 avia-img-lazy-loading-10525"  width="495" height="400" src="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/hotel-feuerstein-495x400.jpg" title='Familjehotell Feuerstein i Pflersch/Sydtyrolen' alt='Familjehotell Feuerstein i Pflersch/Sydtyrolen' /></div></a></div></div></p></div>

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<div  class='av-special-heading av-mi1rqp3s-06fe244367614c666738c498c25ee1a0 av-special-heading-h3 blockquote modern-quote  avia-builder-el-23  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Projektets process</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1rs11d-bf7503ee1f2232603ed7f16aae5ca6d6 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Ämnet kan naturligtvis utvidgas och presenteras mycket detaljerat. Den första utmaningen för vårt projekt var därför att filtrera ut de centrala argumenten och informationen från det tillhandahållna informationsmaterialet och de många diskussionerna med kunden och att sammanfatta dem i ett berättande manus i viktighetsordning. </p>
<p>Berättelsen bör fokusera på mervärdet av hotellets barnomsorg för ALLA gäster (unga och gamla). Medan föräldrarna får friheten att ta hand om sig själva och sin hälsa och avkoppling, får de små roliga och utvecklande möjligheter tack vare de aktiviteter och det pedagogiska innehåll som erbjuds. </p>
<p>De träffar nya vänner, kan snickra i grupp, experimentera med färg, sporta, vandra osv. Samtidigt bör programmet &#8220;tid för föräldrar och barn&#8221; lyftas fram, med aktiviteter för hela familjen.</p>
<p>En riktig win-win-situation, utan dåligt samvete, massor av kul och avkoppling för alla &#8211; semester och familjetid skräddarsydd efter individuella behov.</p>
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768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner11-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner11-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner11-705x397.jpg 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-63fuie0-eec825b3267ea91fa0c2f00680cacc8a__4  slide-5 slide-odd'><div data-rel='slideshow-8' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10516 avia-img-lazy-loading-not-10516"  src="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10.jpg" width="1920" height="1080" title='Paulaner10' alt=''  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10.jpg 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Paulaner10-300x169.jpg 300w, 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<title id='av-svg-title-37'>Föregående</title>
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<title id='av-svg-title-38'>Nästa</title>
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<div  class='av-special-heading av-3glhue0-f58ae4cbbe3a9fcc9e029fe4bc5626a6 av-special-heading-h3 blockquote modern-quote  avia-builder-el-29  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Utformningen av filmen</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1s0jji-c9257c70cdaecca65747eed0b730eff4 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>När innehållet i videon hade bestämts gemensamt var det dags för designen. För detta ändamål försåg vi först hotellet med flera stilutkast, som vi skapade på grundval av dess andra CI. </p>
<p>Det var viktigt för kunden att varumärket också skulle vara igenkännbart i rörlig bild, som distribueras över internet på den egna webbplatsen, sociala medier och YouTube.</p>
<p>En dämpad, modern färgpalett valdes, som redan har en avslappnande effekt. Karaktärerna utformades på ett sympatiskt men minimalistiskt sätt och visades senare i många olika aktiviteter. </p>
<p>Mjuka, sköna animationer och behaglig bakgrundsmusik ska få potentiella gäster att komma i stämning inför en avkopplande semester på familjehotellet.</p>
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<div  class='av-special-heading av-mi1rzm3k-a39d6c2ff2f14b3a742bb503404d813a av-special-heading-h3 blockquote modern-quote  avia-builder-el-33  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Precisionslandning!</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1s447w-a1012daa48381de7a27e64ed71e7fc1e '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Som diskuterats i förväg var slutresultatet av projektet en 90 sekunders förklaringsvideo. För att kunna bestämma längden på en förklaringsvideo mycket exakt i förväg använder vi en specifik formel med vilken vi kan bestämma den senare längden mycket exakt på grundval av talartexten. </p>
<p>Vårt familjehotell fick videon cirka 6 veckor efter beställningen och har sedan dess använt den i flera språkversioner på sin webbplats, på YouTube och i sociala medier. Hittills har videon visats mer än 12.000 gånger på YouTube. Till detta kommer visningarna i sociala medier och på familjehotellets webbplats.  </p>
<p>Tack vare vår video kan hotellgäster få ett bra intryck av hotellets barnomsorgstjänster före vistelsen. Detta gör det enkelt för potentiella gäster att fatta ett beslut &#8211; utan att spendera mycket tid (90 sekunder). En riktig precisionslandning!</p>
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<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
<a href="mailto:michael@explanideo.se">michael@explanideo.se</a></h3>
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<p>Der Beitrag <a href="https://www.explanideo.se/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/">Fallstudie: Förklaringsvideo för 5-stjärnigt familjehotell</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
					<wfw:commentRss>https://www.explanideo.se/fallstudie-foerklaringsvideo-foer-5-stjaernigt-familjehotell/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		<enclosure url="https://www.explanideo.de/exweb/wp-content/uploads/2021/04/201222_HotelFeuerstein_EN_c03_kleinst.mp4" length="26857357" type="video/mp4" />

			</item>
		<item>
		<title>Hur EXPLANIDEO redesignade Consors Finanz förklarande videor</title>
		<link>https://www.explanideo.se/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/</link>
					<comments>https://www.explanideo.se/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Sun, 16 Nov 2025 10:57:06 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[Stilutveckling]]></category>
		<category><![CDATA[Consors Finans]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/</guid>

					<description><![CDATA[<p>Under 2022 fick Consors Finanzs appar och onlineportaler en designuppdatering. Detta krävde utveckling av en ny stilguide för videoproduktioner, som EXPLANIDEO implementerade för Consors Finanz. </p>
<p>Der Beitrag <a href="https://www.explanideo.se/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/">Hur EXPLANIDEO redesignade Consors Finanz förklarande videor</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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En relation som går med tiden &#8211; även visuellt</h3>
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</svg></span></div><article class="article-icon-entry "  itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Kund"><h4 class='av_iconlist_title iconlist_title  '  itemprop="headline" >Kund</h4></header><div class='iconlist_content '  itemprop="text" ><p>BNP Paribas NL Tyskland (Consors Finanz)</p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-mi1pjbt3-7986adc5b87014b5347eff6e8978be2d avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='calendar' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="29" height="32" viewBox="0 0 29 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-43' aria-describedby='av-svg-desc-43' role="graphics-symbol" aria-hidden="true">
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</svg></span></div><article class="article-icon-entry "  itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Partner sedan"><h4 class='av_iconlist_title iconlist_title  '  itemprop="headline" >Partner sedan</h4></header><div class='iconlist_content '  itemprop="text" ><p>2014</p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-mi1pkk4r-8133fd5ac5fdef8c03f15fee272d41ad avia-font-svg_entypo-fontello avia-svg-icon avia-font-svg_entypo-fontello'><span class='av-icon-char' data-av_svg_icon='video' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="31" height="32" viewBox="0 0 31 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-44' aria-describedby='av-svg-desc-44' role="graphics-symbol" aria-hidden="true">
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</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div></p></div>
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<div  class='av-special-heading av-ldcwc3kp-7ee0e85b13abe8d6ee772be5136b2c5d av-special-heading-h3 blockquote modern-quote  avia-builder-el-15  el_after_av_hr  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Stilutveckling på explainervideos för Consors Finanz </h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-d11d7da2c50bf8a355c20ef8f48d5bc0 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>EXPLANIDEO hade redan designat och realiserat den första och andra generationen av förklarande videor för Consors Finanz. Under 2022 fick företagets appar och onlineportaler en designuppdatering. Detta gjorde det nödvändigt att ta fram en ny stilguide för animerade videoproduktioner.  </p>
<p>I den nya designen skapades inledningsvis 2 och senare successivt fler nya förklarande filmer, t.ex. för Consors Finanz:s banking app och internetbanking.</p>
<p>Projekttiden för omgörningen var ca 3 månader, inklusive omdesign, videokoncept, produktion och samordning.</p>
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<div  class='avia-slideshow av-mi1op19i-655b62b9bfe1720b84730e96a20a9dc5 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-18  el_after_av_hr  el_before_av_gallery  video-wrapper av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied avia-slideshow-9' data-slideshow-options="{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}"  itemprop="image" itemscope="itemscope" itemtype="https://schema.org/ImageObject" ><ul class='avia-slideshow-inner ' style='padding-bottom: 56.315104166667%;'><li  class='avia-slideshow-slide 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https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-1030x578.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-768x431.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-1536x862.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-2048x1150.png 2048w, https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-1500x842.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2023/10/Style-Update-3-705x396.png 705w" sizes="(max-width: 2212px) 100vw, 2212px" /></div></li><li  class='avia-slideshow-slide av-mi1op19i-655b62b9bfe1720b84730e96a20a9dc5__2  slide-3 slide-odd'><div data-rel='slideshow-9' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10601 avia-img-lazy-loading-not-10601"  src="https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot.png" width="1920" height="1080" title='Consors Finanz Mobilbank' alt='Consors Finanz Style Relaunch EXPLANIDEO AB'  itemprop="thumbnailUrl" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot.png 1920w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-300x169.png 300w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-1030x579.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-768x432.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-1536x864.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-1500x844.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2023/02/Consors-Finanz-App-Explanideo-AB-Screenshot-705x397.png 705w" sizes="(max-width: 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https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-OLB-Video-Consors-Relaunch-Explanideo-Blog-1030x579.png 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-OLB-Video-Consors-Relaunch-Explanideo-Blog-768x432.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-OLB-Video-Consors-Relaunch-Explanideo-Blog-1536x864.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-OLB-Video-Consors-Relaunch-Explanideo-Blog-1500x844.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-OLB-Video-Consors-Relaunch-Explanideo-Blog-705x397.png 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1op19i-655b62b9bfe1720b84730e96a20a9dc5__4  slide-5 slide-odd'><div data-rel='slideshow-9' class='avia-slide-wrap '  title='Consors Finance Style Guide' ><img decoding="async" fetchpriority="high" class="wp-image-10583 avia-img-lazy-loading-not-10583"  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https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-Styleguide-Consors-Relaunch-Explanideo-Blog-768x432.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-Styleguide-Consors-Relaunch-Explanideo-Blog-1536x864.png 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-Styleguide-Consors-Relaunch-Explanideo-Blog-1500x844.png 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2023/01/Screen-Styleguide-Consors-Relaunch-Explanideo-Blog-705x397.png 705w" sizes="(max-width: 1920px) 100vw, 1920px" /></div></li><li  class='avia-slideshow-slide av-mi1op19i-655b62b9bfe1720b84730e96a20a9dc5__7  slide-8 slide-even'><div data-rel='slideshow-9' class='avia-slide-wrap '   ><img decoding="async" fetchpriority="high" class="wp-image-10598 avia-img-lazy-loading-not-10598"  src="https://www.explanideo.se/exweb/wp-content/uploads/2023/01/consorsfinanz_online_banking_app_erklaerfilm.png" width="1920" height="1080" title='Consors Finanz 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100vw, 1920px" /></div></li></ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title="Föregående"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="15" height="32" viewBox="0 0 15 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-45' aria-describedby='av-svg-desc-45' role="graphics-symbol" aria-hidden="true">
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<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
<a href="mailto:michael@explanideo.se">michael@explanideo.se</a></h3>
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</div></section></div></div><!--close flex column wrapper. Autoclose: 1 -->
<p>Der Beitrag <a href="https://www.explanideo.se/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/">Hur EXPLANIDEO redesignade Consors Finanz förklarande videor</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
					<wfw:commentRss>https://www.explanideo.se/hur-explanideo-redesignade-consors-finanz-foerklarande-videor/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		<enclosure url="https://www.explanideo.de/exweb/wp-content/uploads/2023/01/EPD_ConsorsFinanz_Film_Banking_App_Master_220921_1.mp4" length="28569380" type="video/mp4" />
<enclosure url="https://www.explanideo.de/exweb/wp-content/uploads/2023/01/EPD_ConsorsFinanz_Film_Online-Banking_220916_1.mp4" length="24161655" type="video/mp4" />

			</item>
		<item>
		<title>Interaktiva förklarande filmer</title>
		<link>https://www.explanideo.se/interaktiva-foerklarande-filmer/</link>
					<comments>https://www.explanideo.se/interaktiva-foerklarande-filmer/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Thu, 13 Nov 2025 10:51:47 +0000</pubDate>
				<category><![CDATA[Interaktiv]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/interaktiva-foerklarande-filmer/</guid>

					<description><![CDATA[<p>Der Beitrag <a href="https://www.explanideo.se/interaktiva-foerklarande-filmer/">Interaktiva förklarande filmer</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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<section  class='av_textblock_section av-mhxbx5sp-c38bc27c37e975c54c8ee00754ee0e50 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><h3>Frågesport om TTIP och dricksvatten</h3>
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</div></div></div><!-- close content main div --></div></div><div id='tm'  class='avia-section av-6clx7yg-ab37dac735311b2924504af9b48bad00 main_color avia-section-huge avia-no-border-styling  avia-builder-el-16  el_after_av_section  avia-builder-el-last  avia-bg-style-parallax container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11670'><div class='entry-content-wrapper clearfix'>
<div  class='flex_column av-5ys8ze0-65ae4ad6d3d7780c5b315c44896a8f66 av_one_full  avia-builder-el-17  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-animated-generic fade-in-up  '     ><p>
<style type="text/css" data-created_by="avia_inline_auto" id="style-css-av-igmebs-282d71a57bed3458eef6080537ec3662">
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<path d="M9.28 19.52h11.2q0.064 0 0.192-0.064h0.128v2.944q0 1.28-0.928 2.24t-2.272 0.96h-8l-4.8 4.8v-4.8h-1.6q-1.28 0-2.24-0.96t-0.96-2.24v-9.6q0-1.344 0.96-2.272t2.24-0.928h6.080v9.92zM28.8 1.6q1.344 0 2.272 0.928t0.928 2.272v9.6q0 1.28-0.928 2.24t-2.272 0.96h-1.6v4.8l-4.8-4.8h-11.2v-12.8q0-1.344 0.96-2.272t2.24-0.928h14.4z"></path>
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<div  class='hr av-2htyjh5-a6b014b13f5790690811a322b732b2ef hr-invisible  avia-builder-el-22  el_after_av_font_icon  el_before_av_textblock '><span class='hr-inner '><span class="hr-inner-style"></span></span></div><br />
<section  class='av_textblock_section av-27munvd-cc5446f8166f0f90741c677e26725de8 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><h3 style="text-align: center;">Direktkontakt med din expert på förklarande video</h3>
<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
<a href="mailto:michael@explanideo.se">michael@explanideo.se</a></h3>
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<div  class='avia-button-wrap av-zw9kah-3a6072def0474d16fab9ac010e4042cb-wrap avia-button-center  avia-builder-el-25  el_after_av_hr  el_before_av_hr '><a href='https://www.explanideo.se/tidsbokning/'  class='avia-button av-zw9kah-3a6072def0474d16fab9ac010e4042cb av-link-btn avia-icon_select-yes-left-icon avia-size-large avia-position-center av-icon-on-hover avia-color-theme-color'   aria-label="Boka tid nu"><span class='avia_button_icon avia_button_icon_left avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='calendar' data-av_iconset='svg_entypo-fontello'><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="29" height="32" viewBox="0 0 29 32" preserveAspectRatio="xMidYMid meet" aria-labelledby='av-svg-title-50' aria-describedby='av-svg-desc-50' role="graphics-symbol">
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<div  class='flex_column av-17870q0-d64809045ddce59214919da056e00c52 av_two_third  avia-builder-el-27  el_after_av_one_third  avia-builder-el-last  flex_column_div av-animated-generic fade-in-up  column-top-margin'     ><section  class='av_textblock_section av-udncug-41dabfe208bfeea1a1bbd1ce07598fa4 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><style class="exforms-custom-css" id="exforms-custom-css-12779">/*
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<p>Der Beitrag <a href="https://www.explanideo.se/interaktiva-foerklarande-filmer/">Interaktiva förklarande filmer</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>TTIP &#8211; Interaktiv förklarande videofrågesport</title>
		<link>https://www.explanideo.se/ttip-interaktiv-foerklarande-videofraagesport/</link>
					<comments>https://www.explanideo.se/ttip-interaktiv-foerklarande-videofraagesport/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Thu, 13 Nov 2025 09:14:03 +0000</pubDate>
				<category><![CDATA[Interaktiv]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/ttip-interaktiv-foerklarande-videofraagesport/</guid>

					<description><![CDATA[<p>Der Beitrag <a href="https://www.explanideo.se/ttip-interaktiv-foerklarande-videofraagesport/">TTIP &#8211; Interaktiv förklarande videofrågesport</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div id='av_section_29'  class='avia-section av-mbofk53m-1a23ba21e48244d771086b705da509db main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role="main" itemprop="mainContentOfPage"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11670'><div class='entry-content-wrapper clearfix'>
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<section  class='av_textblock_section av-2xev0g8-f2634dc927d8005e4a312b87a3865c80 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><h3 style="text-align: center;">Direktkontakt med din expert på förklarande video</h3>
<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">0176 992 778 09</h3>
<h3 style="text-align: center;"><a href="mailto:mg@explanideo.de">mg@explanideo.de</a></h3>
</div></section><br />

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<p>Der Beitrag <a href="https://www.explanideo.se/ttip-interaktiv-foerklarande-videofraagesport/">TTIP &#8211; Interaktiv förklarande videofrågesport</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
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			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>5 hemligheter inom elbilsproduktion</title>
		<link>https://www.explanideo.se/5-hemligheter-inom-elbilsproduktion/</link>
					<comments>https://www.explanideo.se/5-hemligheter-inom-elbilsproduktion/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Mon, 10 Nov 2025 17:22:14 +0000</pubDate>
				<category><![CDATA[Granskning]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/5-hemligheter-inom-elbilsproduktion/</guid>

					<description><![CDATA[<p>Der Beitrag <a href="https://www.explanideo.se/5-hemligheter-inom-elbilsproduktion/">5 hemligheter inom elbilsproduktion</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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<p>Der Beitrag <a href="https://www.explanideo.se/5-hemligheter-inom-elbilsproduktion/">5 hemligheter inom elbilsproduktion</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
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		<item>
		<title>Vår resa: 1.000 videor, 500 kunder, 15 år av passion</title>
		<link>https://www.explanideo.se/vaar-resa-1-000-videor-500-kunder-15-aar-av-passion/</link>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Mon, 22 Sep 2025 06:00:00 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[kvalitet]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Byrån]]></category>
		<category><![CDATA[Kreativitet]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/vaar-resa-1-000-videor-500-kunder-15-aar-av-passion/</guid>

					<description><![CDATA[<p>2011 var en helt annan tid. Facebook hade precis nått 800 miljoner användare, den första iPaden var bara ett år gammal och explainer videos? Nästan ingen kände till dem. Det var precis där vi började!   </p>
<p>Der Beitrag <a href="https://www.explanideo.se/vaar-resa-1-000-videor-500-kunder-15-aar-av-passion/">Vår resa: 1.000 videor, 500 kunder, 15 år av passion</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
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<div  class='av-special-heading av-ldcwc3kp-f9a3f22427136b1040189b3108fd1c3e av-special-heading-h3 blockquote modern-quote  avia-builder-el-13  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >En skrivare, kameror och händer</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-ldcwftj5-8791c1a26a8e5b2d25e29ed48e34cffc '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>2011 var en helt annan tid. Facebook hade precis nått 800 miljoner användare, den första iPaden var bara ett år gammal och explainer videos? Nästan ingen kände till dem. Det var precis där vi började!   </p>
<p>Våra första paper-cut-out videor skapades bokstavligen för hand. Utskrivna illustrationer som vi för hand placerade på belysta bord, medan kameror registrerade varje rörelsestege. Det som låter nostalgiskt idag var då ren innovation!  </p>
<p>I efterhand färgkorrigerades alla inspelningar, klipptes till voice over och tonsattes ganska grundligt med ljud :)</p>
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<div  class='av-special-heading av-mi1rqp3s-a213b9c01ba5ed265c01208ca1744494 av-special-heading-h3 blockquote modern-quote  avia-builder-el-18  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >Utvecklingen mot den digitala tidsåldern</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mi1rs11d-9dffc6095b28ee97bcc1874fede9b9d8 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Med tiden övergick vi till datoranimering. Ett stort steg som öppnade nya möjligheter, men som också medförde nya utmaningar. Vi byggde upp ett team &#8211; ibland fyra av våra egna anställda plus frilansare. Många av dessa talanger arbetar fortfarande med oss idag.   </p>
<h3>Vår filosofi för talare</h3>
<p>Medan andra förlitar sig på AI-röster har vi i flera år upprätthållit vår egen rösttalangpool. Varför gör vi det här?<br />
Eftersom äkta känslor, betoningar och skådespelarmässiga nyanser inte kan ersättas med något. Vi använder endast AI som sparringpartner eller för demoändamål</p>
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<div  class='av-special-heading av-middn61x-5b15ddafc7c7543a95f0d6400d604487 av-special-heading-h3 blockquote modern-quote  avia-builder-el-29  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop="headline"  >1.000 videor, 1.000 berättelser</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-middmndq-1d8c3322d7c611a5d2f48508d4618561 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>Det finns en historia bakom varje siffra. Startup-grundaren som behövde sin första förklaringsvideo. Familjeföretaget som ville digitalisera. Företaget som behövde förenkla komplexa processer.    Varje projekt var unikt, varje lösning skräddarsydd.</p>
<h3>Det som driver oss</h3>
<p>Efter 15 år i branschen skulle man kunna tro att vi har sett allt. Men varje nytt projekt innebär nya utmaningar och nya möjligheter att visa prov på vår kreativitet. Det är det som motiverar oss varje dag.</p>
<h3>Blickar framåt</h3>
<p>Världen för förklarande videor kommer att fortsätta att förändras. AI kommer att skapa nya möjligheter och nya format kommer att växa fram. Men en sak förblir konstant: passionen för perfekta, skräddarsydda lösningar som ger liv åt ditt budskap.</p>
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<section  class='av_textblock_section av-21al2sx-dbee945f32ca4041e905d7935ed76019 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><h3 style="text-align: center;">Direktkontakt med din expert på förklarande video</h3>
<p style="text-align: center;"><strong>Michael Grindmayer</strong><br />
Grundare EXPLANIDEO</p>
<h3 style="text-align: center;">070 646 11 74<br />
<a href="mailto:michael@explanideo.se">michael@explanideo.se</a></h3>
</div></section><br />

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</p>
<p>Der Beitrag <a href="https://www.explanideo.se/vaar-resa-1-000-videor-500-kunder-15-aar-av-passion/">Vår resa: 1.000 videor, 500 kunder, 15 år av passion</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>AI-videor vs. byråkvalitet: en ärlig jämförelse</title>
		<link>https://www.explanideo.se/ai-videor-vs-byraakvalitet-en-aerlig-jaemfoerelse/</link>
					<comments>https://www.explanideo.se/ai-videor-vs-byraakvalitet-en-aerlig-jaemfoerelse/#respond</comments>
		
		<dc:creator><![CDATA[Michael Grindmayer]]></dc:creator>
		<pubDate>Mon, 15 Sep 2025 12:36:20 +0000</pubDate>
				<category><![CDATA[Förklarande film]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Byrån]]></category>
		<category><![CDATA[kvalitet]]></category>
		<category><![CDATA[Kreativitet]]></category>
		<guid isPermaLink="false">https://www.explanideo.de/ai-videor-vs-byraakvalitet-en-aerlig-jaemfoerelse/</guid>

					<description><![CDATA[<p>AI finns överallt - även inom videoproduktion. Nya verktyg som lovar att leverera Hollywood-kvalitet med en enkel knapptryckning dyker upp varje dag. Men hur ser det egentligen ut med AI-genererade förklaringsvideor?</p>
<p>Der Beitrag <a href="https://www.explanideo.se/ai-videor-vs-byraakvalitet-en-aerlig-jaemfoerelse/">AI-videor vs. byråkvalitet: en ärlig jämförelse</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>
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<div  class='av-special-heading av-mfl3gdjw-868de8d2d4e228d0a27a6087cb9e3648 av-special-heading-h3 blockquote modern-quote  avia-builder-el-8  el_after_av_video  el_before_av_textblock '><h3 class='av-special-heading-tag '  itemprop="headline"  >Filmtips</h3><div class="special-heading-border"><div class="special-heading-inner-border"></div></div></div><br />
<section  class='av_textblock_section av-mfl3r97y-5a3432815ee795b36d6390ebd492d0f2 '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><p>De 5 hemligheterna bakom framgångsrika explainer videos: Vi öppnar upp vår skattkista av erfarenhet och visar hur vi arbetar. Den här videon är en del av <a href="https://www.explanideo.se/explanideo-university-5-hemligheter-bakom-framgaangsrika-foerklaringsvideor/">vårt blogginlägg</a></p>
</div></section></p></div><div  class='flex_column av-7ehjox-1fcd771cefc88b038848d59eea687c0e av_two_third  avia-builder-el-10  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><section  class='av_textblock_section av-ldcwftj5-7f90ce9063f622767e8ea66c19bfba0e '   itemscope="itemscope" itemtype="https://schema.org/BlogPosting" itemprop="blogPost" ><div class='avia_textblock'  itemprop="text" ><h3>AI finns överallt &#8211; även inom videoproduktion. Nya verktyg som lovar att leverera Hollywood-kvalitet med en enkel knapptryckning dyker upp varje dag. Men hur ser det egentligen ut med AI-genererade förklaringsvideor?    <br class="avia-permanent-lb"><br class="avia-permanent-lb"></h3>
<h3></h3>
<h3>Vad AI kan (och inte kan) göra</h3>
<p>Som yrkesverksamma är det självklart att vi ständigt tittar på de aktuella möjligheterna med AI. Å ena sidan för att vi alltid letar efter det bästa och mest kostnadseffektiva resultatet för våra kunder. Å andra sidan är vi av naturen väldigt, väldigt nyfikna!<br />
Och ja: AI-verktyg som Kling, Veo och nu Midjourney kan verkligen uppnå imponerande resultat. Med en bra uppmaning kan de ibland generera bilder och videor som det skulle ta mycket tid och pengar att filma själva.<br />
Även animationer och syntetiska röster ligger nu på en hög nivå. Fantastiskt! Men är dessa resultat verkligen användbara och användbara?   </p>
<h3>Lärlingen och hans mästare</h3>
<p>Vad är problemet? AI skapar inte något nytt, det är inte kreativt, det reproducerar alltid från befintligt material och försöker generera något från det som kommer så nära prompterns idé som möjligt. Och det kan vara en mycket tuff process, med många kompromisser som promptern måste göra. En bra prompter behöver ha förmågan att översätta sin fantasi, dvs. sin kreativitet och sina förkunskaper, till skrivna kommandon. Så kreativiteten kommer fortfarande utifrån, inte från AI:n själv. Att arbeta med en AI känns som en mästare-lärling-relation: mästaren skapar det han föreställer sig för lärlingen utifrån all sin erfarenhet, och lärlingen utför det sedan idealiskt på exakt samma sätt. Detta kan fungera med en begåvad lärling, men enligt vår erfarenhet visar sig &#8220;lärlingen&#8221; AI alltid vara slarvig och ganska obegåvad, men ändå ganska oregerlig och envis. I våra tester tar det ofta väldigt lång tid att lyckas förmedla till AI:n vilken visuell stil man har i åtanke. Trots uppladdning av exempelbilder och en hel del finjusteringar blir det i slutändan, efter många, många försök, ofta bara en kompromiss. Är det vad vi vill ha? Eller vill vi ha det perfekta resultatet för våra kunder? Då måste vi fortsätta att använda våra egna huvuden, vår kreativitet och vår erfarenhet i det hantverk vi har lärt oss. Det är precis det som specialiserade byråer, riktiga människor med riktig kreativitet och förmåga att känna igen och optimalt tillfredsställa behov, fortsätter att göra bäst.              <br class="avia-permanent-lb"><br class="avia-permanent-lb"><br class="avia-permanent-lb"><br />
<div id="attachment_7877" style="width: 1040px" class="wp-caption alignnone"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-7877" class="wp-image-7877 size-large" src="https://www.explanideo.de/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-1030x687.jpg" alt="AI är ett användbart hjälpmedel för många uppgifter. Den kan egentligen inte vara kreativ på egen hand" width="1030" height="687" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-1030x687.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-300x200.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-768x513.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-1536x1025.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-2048x1367.jpg 2048w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-1500x1001.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2025/08/KI-ist-eine-nuetzliche-Hilfe-bei-vielen-Aufgaben.-Selbststaendig-kreativ-sein-kann-sie-nicht-wirklich-705x471.jpg 705w" sizes="auto, (max-width: 1030px) 100vw, 1030px" /><p id="caption-attachment-7877" class="wp-caption-text">AI är ett användbart hjälpmedel för många uppgifter. Att vara självständigt kreativ och innovativ är inte en av dem.</p></div></p>
<h3><br class="avia-permanent-lb"><br class="avia-permanent-lb"></h3>
<h3>&#8220;Go go gadget-o-text&#8221;?</h3>
<p>Detta gäller för övrigt även för texter som berättelser, voiceover-texter och manus. Många anser att AI redan levererar mycket bra resultat här. Det kan gälla projekt som inte är riktigt lika viktiga. Naturligtvis kan jag låta Claude eller Perplexity producera ett mycket bra manus för en förklarande video på nolltid och sedan få det utmatat av en video-AI. Exempel: &#8220;Sammanfatta hur Bitcoin fungerar i ett 60-sekunders manus för en förklarande video på ett informativt och underhållande sätt. Skriv texten på ett sådant sätt att målgruppen 60+ förstår ämnet.&#8221; Resultatet kan fortfarande vara tillfredsställande för ett så allmänt ämne. Men om man försöker sig på detta med mycket specialiserade ämnen kommer man att ge upp ganska snabbt &#8211; eller så måste man vara mycket kompromissvillig.</p>
<p>Förutom en verklig förståelse för uppgifter saknar AI också den strategiska och kreativa expertis som krävs för att skapa en exakt, tilltalande och i slutändan effektiv förklaringsvideo. Den är inte bra på att tänka utanför boxen och se den stora bilden där ett krav är inbäddat. Försök få AI:n att inse att ni behöver en video som passar sömlöst in i er befintliga varumärkeskommunikation, som slår an exakt den ton ni vill kommunicera till er målgrupp och att innehållet även måste uppfylla kraven från er juridiska avdelning och varumärkesavdelning! Skriv ner de arbetstimmar och abonnemangskostnader för AI som du skulle behöva ta ut för ett sådant projekt.   </p>
<h3></h3>
<h3>Gränserna</h3>
<ul>
<li>Kreativitet: AI reproducerar eller blandar det som redan finns, men skapar inte något nytt</li>
<li>Varumärkesförståelse: algoritmerna förstår inte företagsidentiteten och förbiser helheten</li>
<li>Storytelling: Den känslomässiga kopplingen till betraktaren saknas, fokus på målgruppen förblir otydligt</li>
<li>Individualitet: AI-videor ser ofta utbytbara och generiska ut, stilistiska krav uppfylls inte</li>
<li>Kostnader: AI kostar också pengar i form av abonnemang och arbetstid  <br class="avia-permanent-lb"><br class="avia-permanent-lb"></li>
</ul>
<h3></h3>
<h3>Där AI hjälper oss</h3>
<p>Det kan man lugnt säga: AI är ett fantastiskt nytt verktyg för byråer som vi. Vi använder det för: </p>
<ul>
<li>Grova konceptskisser och moodboards</li>
<li>Ökad effektivitet i organisationen</li>
<li>Återkommande standardprocesser</li>
<li>Prototyper och längdtester (t.ex. AI voice over)  <br class="avia-permanent-lb"><br class="avia-permanent-lb"></li>
</ul>
<h3>Det bästa av två världar</h3>
<p>Här på EXPLANIDEO kombinerar vi till exempel intelligenta AI-verktyg med 15 års hantverkskunnande och erfarenhet.<br />
AI gör vår produktion mer effektiv i viss utsträckning, men de kreativa besluten, berättandet och den skräddarsydda stilistiska implementeringen &#8211; det är fortfarande mänskligt arbete. Vi är övertygade om att samarbete mellan människor leder till betydligt bättre resultat. </p>
<h3>DIY-plattformar kontra byråkvalitet</h3>
<p>DIY-videoverktyg är också på stark frammarsch. Men handen på hjärtat: skulle du skapa ditt företags webbplats med en byggsats om du ville sticka ut från mängden? Det är samma sak med förklaringsvideor.  </p>
<h3>Vårt kvalitetslöfte</h3>
<ul>
<li>15 års erfarenhet av produktion av skräddarsydda förklaringsvideor</li>
<li>Personlig kundsupport från idé till färdigställande (och därefter)</li>
<li>Detaljerad analys av krav, leverans av optimala lösningar</li>
<li>Strikt efterlevnad av befintliga kommunikationsstrategier, varumärkes- och lagkrav, målgruppsstruktur</li>
<li>Över 1.000 framgångsrikt skapade videor</li>
<li>Vi behandlar varje enskilt projekt som &#8220;vår baby&#8221;  <br class="avia-permanent-lb"><br class="avia-permanent-lb"><br class="avia-permanent-lb"></li>
</ul>
<h3></h3>
<h3>Slutsatsen är att AI är ett kraftfullt verktyg, men det kan inte ersätta expertis, kreativitet och strategiskt tänkande.</h3>
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width="705" height="397" fetchpriority="high" class="wp-image-10502 avia-img-lazy-loading-not-10502"  src="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-705x397.jpg" title="Startskärm Blogg Paulaner" alt="" srcset="https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-705x397.jpg 705w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-300x169.jpg 300w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-1030x579.jpg 1030w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-768x432.jpg 768w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-1536x864.jpg 1536w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner-1500x844.jpg 1500w, https://www.explanideo.se/exweb/wp-content/uploads/2021/02/Startscreen-Blog-Paulaner.jpg 1920w" sizes="(max-width: 705px) 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srcset="https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Blog-Startscreen-705x397.png 705w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Blog-Startscreen-300x169.png 300w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Blog-Startscreen-768x432.png 768w, https://www.explanideo.se/exweb/wp-content/uploads/2025/11/Blog-Startscreen.png 800w" sizes="(max-width: 705px) 100vw, 705px" /></div></div></figure></a><!--end av-masonry entry--></div><a class='av-masonry-pagination av-masonry-load-more' href='#load-more'  data-link='category, 1,56,80'  data-term_rel='IN'  data-wc_prod_visible=''  data-wc_prod_hidden='hide'  data-wc_prod_featured=''  data-wc_prod_sale=''  data-prod_order_by=''  data-prod_order=''  data-date_filter=''  data-date_filter_start=''  data-date_filter_end=''  data-date_filter_format='yy/mm/dd'  data-period_filter_unit_1='1'  data-period_filter_unit_2='year'  data-page_element_filter=''  data-sort='no'  data-query_orderby='date'  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<p>Der Beitrag <a href="https://www.explanideo.se/ai-videor-vs-byraakvalitet-en-aerlig-jaemfoerelse/">AI-videor vs. byråkvalitet: en ärlig jämförelse</a> erschien zuerst auf <a href="https://www.explanideo.se">EXPLANIDEO</a>.</p>
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